User Story

As a customer,
I want to be able to select my age, gender and country when filling out the onboarding form,
So that I can provide information about myself to the company.

As a user, I want to be able to add my age and gender to the onboarding form so that I can be accurately identified and categorized. Furthermore, I'd like to be able to select my country of origin from a dropdown menu containing a list of all available countries. This will make it easier for me to fill out the form.

Here is a user story for the loyalty program functionality for a department store:

Title: As a customer, I want to earn and redeem points through a loyalty program so that I can receive rewards and discounts on my purchases.

Description:

As a customer of the department store, I want to be able to earn points for every purchase I make, and redeem those points for rewards and discounts on future purchases. This will encourage me to continue shopping at the store and make me feel valued and appreciated.

Acceptance Criteria:

• The loyalty program is accessible through the store's website, mobile app, and in-store at the checkout.

• Customers can earn points for every purchase they make, with a minimum of 1 point per dollar spent.

• Customers can view their current point balance and redemption history online or through the mobile app.

• Customers can redeem points for rewards and discounts, such as:

  • Discounts on future purchases (e.g. $10 off a $50 purchase)

  • Free products or services (e.g. free shipping, free gift wrapping)

  • Exclusive access to sales and promotions

  • Tiered rewards, such as silver, gold, and platinum levels, with increasing benefits and rewards.

• The loyalty program is integrated with the store's email marketing system, and customers receive regular updates and offers based on their loyalty program status.

• Customers can opt-out of the loyalty program at any time.

Assumptions and Dependencies:

• The loyalty program is integrated with the store's existing point-of-sale system and e-commerce platform.

• The store's customer database is up-to-date and accurate.

• The loyalty program is designed to be user-friendly and easy to understand, with clear instructions and FAQs available.

Priority: High

Estimation: 8-10 story points

This user story outlines the key features and functionality of the loyalty program, and provides a clear understanding of what the customer wants to achieve through the program. The acceptance criteria provide a detailed outline of the requirements, and the assumptions and dependencies highlight any potential risks or complexities. The priority and estimation provide a rough guide to the importance and complexity of the story, and can be used to inform the development schedule and resource allocation.