Eco-Responsible Bag Collection by Ann/So for Urban Demographic
Prompt
Create a newsletter for the brand 'Ann/So' which is a premium and ethical leather goods company, catering to an urban mobile demographic. This newsletter should include the following information: The fashion industry is the most polluting industrial sector in the world. We have decided to augment our 'eco-responsible' approach by organizing a major bag collection, in a not-for-profit collaboration, encouraging our target audience to participate and donate. 'Ann/So', positioned as an upcycling - recycling brand allows donation of bags for charitable purposes, either for repurposing or repairing. We fabricate the discarded bags of clients, preserving the identity of 'Ann/So' and giving them to the individual leading the workshop to plan an event. The brand 'Ann/So' is proudly led by Anne-Sophie Biseau, who is both the president and the marketing head. Her first professional experience was as the Creative Director at 'Supergabeauty-Manifesto Factory' (cosmetic industry). She holds a leather goods CAP (professional aptitude certificate) and is the founder of 'Ann/So'.
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