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Every plan comes with a monthly allowance, split into a few separate balances. Each feature draws from one of them, and you can watch all of them on Settings > Usage. Compare what each paid plan includes on the pricing page.

Words

Marky Agent and the tools count the words the AI writes for you. Two things change the count:
  • The model’s multiplier. Every chat model has one, shown next to its name in Marky’s model picker. A 0.5x model uses half a word per word it writes; a 2x model uses two. The default model is one of the cheapest.
  • What the model reads and thinks. A model’s reasoning counts as writing. Premium models such as Claude Opus and Claude Fable also charge for long conversations and large files they read, after a free allowance each time.
In the Quickstart, Claude Opus 5.5 Reasoning wrote a 110-word email and used 505 words, because its reasoning and the conversation it read count too. The same request on the default model would use a small fraction of that.
On the Unlimited and Teams plans, some models are labelled Unlimited in the model picker and don’t use words at all. In tools, the Standard model is also free of words on those plans. A few more rules:
  • On the Free plan, every chat model counts at 0.2x.
  • On the Starter plan, models labelled Unlimited count at 0.1x.
  • Uploading an image to a tool adds 150 words.
  • Agents built on some models use your words when they reply to your customers.

Image & video credits

Images, videos, and the other visual features share one pool of credits. What a job costs depends on the model, the resolution, and for videos, the length. The Generate button always shows the cost before you start, and videos are priced per second: a 5-second clip at 4 credits per second costs 20 credits.
  • Failed jobs are refunded automatically. If a generation fails, its credits come back without you doing anything.
  • You can refund a result you don’t like. Click the thumbs-down on your own image or video and its credits are returned, up to 10% of your plan’s monthly credits each billing period.
  • Deleting doesn’t refund. Once an image or video has been created, deleting it doesn’t return its credits.

Text-to-speech characters

Text to speech uses one character per character of your script, half that with Turbo, and one per ten characters with OpenAI voices. Other audio features take a set amount from the same balance:

When your allowance resets

  • Paid plans reset every month on your billing date. Yearly plans reset monthly too, on the same day of the month you subscribed.
  • The Free plan resets on the 1st of each month.
Unused allowance doesn’t roll over. Credits and words you buy separately are different: they’re used only after your plan allowance runs out, and whatever you don’t use carries over to the next period.

The Free plan

New accounts start on the Free plan. It’s for trying things out: On the Free plan:
  • Tools use the Standard model and make one result at a time. Tools marked as paid can be tried once.
  • Premium image and video models are locked, and videos are limited to a few models and short lengths.
  • Image downloads are for paid plans. Free accounts can download while they still have bonus credits.

What happens when you run out

To keep going sooner, buy more credits or change your plan.